What is Network Marketing, Its Kinds, and How Does It Work?

Uswa Zaheer
3 min readSep 18, 2021
Photo by Merakist on Unsplash

Network marketing is also known as chain marketing, pyramid scams, and multi-network marketing. It is a method of promoting a product or service. Network marketing has a bright future, with plenty of job opportunities.

It is the safest job in the world. It aids in understanding financial education, which is not taught in schools or institutions.

Kinds of Network Marketing:

1. Single-tier marketing:

You will offer other companies products and services in this network marketing without locating new distributors. Using single-tier network marketing, you join an organization’s affiliate network to provide services.

2. Two-tier marketing:

Unlike single-tier network marketing, two-tier network marketing demands some marketing, but your payout does not have on it. You get paid for direct sales. Although, some people are recruiting for this form of network marketing. You get compensated for sales and direct distribution, associated chaos from colleagues or distributors you choose to work for you.

3. Multi-level Marketing:

This network marketing is one of the most well-known and commonly used types of network marketing. This marketing is a real business strategy widely used by businesses that rely on sales to create income. Amway is a well-known direct sales organization and marketing firm that distributes health, beauty, and home care items.

Benefits of Network Marketing:

  1. Extra time or time freedom
  2. Personal development (Leadership skills, Communication skills, Public relations)
  3. Financial independence
  4. Passive Income
  5. Recognition and fame
  6. Your preferred way of life

Disadvantages of Network Marketing:

  1. Sponsors do not always act as learning facilitators.
  2. There is a lot of rejection in this marketing.
  3. The majority of people do not become wealthy through network marketing.
  4. There are many scam companies in Network Marketing.

To summarize, it is a business that has spread throughout the world. Network marketing is shaping up to be the most exciting business opportunity of the twenty-first century. Recent statistical data confirms that Network marketing has value. Its popularity has increased rapidly in recent years. It offers a great income opportunity. We must also avoid companies that attempt to defraud us and showcase the negative aspects of marketing.

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Uswa Zaheer

Freelance writer. My passion is writing. I enjoy writing on a variety of subjects and learning new concepts.